The New Year Gym Crowd… and Why It Reminds Me of Corporate Safety

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Back in the gym today… just like millions of Americans who swear that this is the year we get healthy. And as I was warming up on the bike, all I could think was…I really do not like the gym. It’s the part of my day I will procrastinate, avoid, negotiate with myself, and try to escape.

But here’s the truth:
Nobody wants to get sick.
Nobody wants a heart attack.
Nobody wants to create harder futures for the people they love.

Yet we still put off the work.

Sound familiar? Because this is exactly what happens in workplace safety. January hits and the motivation is high. New year, new me. New programs. New commitments.
Then February… March… and the spark fades. Old habits return. Frustration sets in. People get pulled back into what they prefer doing and safety becomes something they “get through,” not something they build. So how do we break the cycle at home and at work?

For me, it started with understanding why I revert:
I don’t enjoy the gym. Simple as that.

So this year I partnered with a group of trainers to help me find the parts of fitness I DO enjoy… and to make the things I hate easier, structured, and sustainable. That’s what real change looks like, modifying the environment, not just the mindset. And that’s exactly what I do for companies. I help lift the weight you don’t want to carry so you can stay focused on what you’re great at. I help make safety fit your people, your culture, and your workflow, so change sticks long after the “January motivation” fades. Because lasting safety improvement doesn’t come from hype. It comes from systems, support, and a structure people can sustain.

I’ll be posting a picture from today—sweaty, frustrated, and on that bike—to prove I’m walking the walk (or pedaling it).

What about you?
What part of the gym do you dread?
What part of safety frustrates you the most?
And more importantly; what would it look like if we redesigned that environment so you could actually succeed in it?

Let’s talk.